38.3 million people opened a micro-series app this year. Men went from 31.4% to 39.8%.
Crosswalk. Micro-Series, Measured. Episode 02 of 12.
The audience counts fill in.
The audience counts fill in.
The audience counts fill in.
Age and income, against US adults.
Age and income, against US adults.
Who each genre's room belongs to.
Where the viewers live, against each market's size.
Where the viewers live, against each market's size.
The audience moved. The buyer brief has not.
Episode 02 of 12. Next: session shape. More than a third of the minutes happen after 9pm.
Want to know which titles bring men to the apps? Crosswalk can tell you.
How these are counted. Trailing 12 months, October 14, 2025 through October 13, 2026.
Micro-Series, Measured. Episode 02 of 12.
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